Sponsorship
1
Branding
France pioneered the sponsorship of sailing teams back when billboards were forbidden, but everyone followed the racing. The blank sails were the perfect opportunity. Today, major brands and businesses sponsor sailing teams to get their branding seen on the water and through the intense storytelling that comes with this style of racing.
2
Hospitality and Experiences
Race villages throughout the year provide a hospitality venue your clients won't forget. Feel the buzz of excitement, tour the boat, watch the start from on board a spectator boat - with your branding front and center for all of it.
Sailing experiences are also possible throughout the year, in France and in the US (Newport, RI and NYC). Come live the adventure.
3
Public Activations
Bring your brand or products front and center with activations in a race village, with thousands of spectators and foot traffic passing by.
4
Speaking Engagements
Drawing on experiences from the open ocean, Erica inspires audiences to build resilience, make confident decisions under pressure, and discover what's possible beyond their comfort zone.
Explore her topics here.
LEARN MORE ABOUT SPONSORSHIP OPPORTUNITIES
Flagship Ocean Conservation Partnership:
Perry Institute for Marine Science
The Perry Institute for Marine Science is an ocean conservancy organization, and their Reef Rescue Network works with communities throughout the Carribbean to rehabilitate coral reefs.
Coral reefs do not advocate for themselves, and the data alone has never been enough. The numbers on reef decline have been public for years. What actually moves people is someone doing something genuinely difficult, in public, who can explain why the reef matters and make you care about the answer.
That's why this partnership is so important.
Many racing teams actually promote foundations through corporate backing. This allows your company to draw from multiple budgets for an unforgettable activation.
By using the branding space on the boat and sails to promote the foundation, companies can use CSR funding. However the racing platform has more to give you:
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A custom hospitality platform for clients or internal incentives
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Race tracking with your branding to drive engagement over weeks
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Unforgettable brand alignment
